Nattura.info is a site for an open discussion of nature protection; of cultural, social and economical sustainability. It is a site of sharing of information about innovation projects and networks, of executive and financial ways for seed-stage companies and of new ways of defining our responsability.

If you please send your thoughts and conceptions to the website. Website’s address being natturainfo@gmail.com

The time of opaque and inaccessible archives is now passing off, but the hour of interconnected and open sources is coming up!

Björk Guðmundsdóttir calls for workshops gathering individuals who have worked on proceeding self-sustainable companies and aim for innovation. Among these are start-up companies and post-seed companies, representatives for economic and social development, academics, inventors and investors.

The workshop’s conversation deals on possible progress, on obstacles, and various ways to connect inventiveness, innovation, start-up companies, and to activate the interconnection to other clusters of similar relations and to the motive power of international expertise and market forces.

Icelanders stand at crossroads: Are we going to choose a single-track industry or administer to diversity and openness to other ways? Permanent and fertile diversity exclude quick-fix-solutions that economically, socially and environmentally deplete the resources that are fundamental for a self-sustainable development.

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FOCUS ON NATURE is an International Photography Workshops in Iceland, based on workshops
by world reknowned instructors.
With the experience FOCUS ON NATURE obtained 2008 with John Paul Caponigro, Vincent Versace and Stephen Johnson, we aim at offering people from all over the world an opportunity to combine photography workshop with experiencing a unique land to a greater extent in 2009.
The wonder of Icelandic scenery speaks for itself with fantastic shape and color, dramatic weather and unique lighting conditions for photography. We offer people to immerse them self in the culture, history, geology, climate and biology of Iceland. (more…)

Björk and Nattura.info organized, as have been stated earlier, series of work-shop meetings in the Reykjavik University,

to discuss the possibilities of start-up and spin-off companies in Iceland in the light of a self-sustainable evolution. Due to a catastrophic economic situation in Iceland this work took on a whole new dimension. And it will continue to do so.
One of the seed-ideas that has been nurtured during the period of preparing the work-shop series, is the idea of Iceland as a whole of wellness places. In reconsidering the conditions of building up a self-sustained culture, economically, socially and environmentally, it helped thinking of Iceland as a cluster of diverse growths. And to think of water flowing in-between them!
The wellness places, natural swimming-pools and spas all over Iceland, as depicted by “Waterfriends” (see the article below), could thus be seen as the core of a collaboration between the field of health, r&d and education, culture and tourism, field of food-industry, design, bio-technology, high-tech. All to be overlapped in the field of self-sustainable energy.

an icelandic senator has called me childish because i want to protect nature , which i find peculiar because i actually find it so incredibly childish , when the whole world is holding its breath because global warming might kill all the humans within 50-100 years, to increase our co2 emission by 19 tons per capita, which places us in third place worldwide, just after australia and the u.s.a.
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Náttúra, the largest live music event ever held in Iceland, took place yesterday evening in front of 30,000 people in central Reykjavik.
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